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CROMobile UXKids

A toy store tripled its conversion rate

Kids toys store
ClientKids toys store (unnamed at their request)
MarketUS and Europe
ServicesCRO, mobile UX
PlatformShopify
Results

The numbers

Conversion rate0.9% → 2.8%
Abandoned carts78% → 51%
Monthly revenue$12,400 → $38,600
The challenge

Where the store was losing money

Most shoppers came from mobile and left at the cart.

What we did

The changes

01Bundle offers that make the gift complete.
02Urgency badges for low stock and delivery dates.
03A side cart with upsells and one clear Checkout button.
04A mobile-first product page.

Inside the store

Wooden toys
Add to cart on mobile

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