Service

Google Ads for Shopify stores

Most Shopify ad accounts lose money in the same four places. We fix the structure, the feed and the tracking first, then scale what is profitable.

Get a free Google Ads auditFor stores spending $1,500+ a month on ads

Performance MaxShopping feedSearchTracking

$50k+ad spend under management

30+active projects

10+ monthsaverage client partnership

90%purchases tracked correctly

The problem

Why Google Ads stops paying off for Shopify stores

We audit Shopify Google Ads accounts every week. In 80% of them we find the same four issues:

Wrong account structureBestsellers, new products and low-margin items share one campaign, so Google spends where it is easiest, not where you earn.

Budget leaksMoney goes to campaigns and search terms that never pay back, and nobody switches them off.

A weak product-site-ad linkThe ad promises one thing, the product page shows another, and the visitor leaves.

Broken trackingPurchases are counted twice or not at all, so Google optimises for the wrong signal.

Each of these quietly burns budget. Together they decide whether ads pay off.

What we do

What is included

01Tracking you can trustGA4, Google Ads conversions and enhanced conversions set up on Shopify Customer Events. Our setups pass 90% of purchases correctly to analytics.

02Merchant Center and Shopping feedClean titles, attributes and images, so products show for the searches people actually make. We also fix suspensions and disapprovals.

03Performance Max for ShopifyAsset groups by margin and product role, with brand and bestsellers kept apart, so the algorithm learns from profitable sales.

04Search campaignsBrand protection and high-intent searches with tight negative keyword lists.

05Product page fitWe check the pages your ads send people to and fix what blocks the purchase. This is where our CRO team helps.

06Monthly reporting in moneyRevenue, ROAS and profit by campaign, not clicks and impressions.

How we work

How it works

3–4 daysAuditWe review the account, feed and tracking and show where the budget leaks, with numbers.

Weeks 1–2Fix the baseTracking, feed and account structure.

Weeks 3–6Launch and learnNew campaigns run, we cut what does not pay back.

Month 2+ScaleWe raise budgets only on campaigns that return money.

Who we work with

Good fitShopify stores and e-commerce brands selling in Ukraine, Europe or the US, with an ad budget from $1,500 a month and an owner who makes decisions.

Not a fitStores without a live site, budgets under $1,000 a month, service businesses, and anyone expecting results in a week.

Results

Work we are proud of

All case studies

Wooden home goods$977,647 in sales · ads on 6 platforms+765% revenue in a year

LemapHandmade national park maps · USCRO, AI search and ads

Pricing

How much does it cost?

Google Ads management. The audit is free. We give a fixed monthly fee after the audit, based on your budget and number of markets.

Google AdsPrice on requestGet a fixed quote

Common questions

Usually yes, alongside Search. PMax works well for Shopping traffic once tracking and the feed are clean. Without that, it spends on the wrong products.

Most often duplicate conversion tags or counting non-purchase events. We fix tracking first so both numbers match.

Account fixes show in 2–4 weeks. Stable, profitable growth usually takes 2–3 months of data.

We start from $1,500 a month in ad spend. Below that, conversion work brings more money than more traffic.

Yes. We find the policy issue, fix the site or feed and request a review.

Related servicesCRO↗Shopify Development↗

Not sure where to start?

Get a free audit. We will show the 3 places where your store loses the most money and what to fix first.

Get a free audit